Lead with Clarity and Confidence
My mission is to partner with business owners, leaders, and professionals as a trusted guide, creating space to pause and helping them reflect and refocus. Together we will gain the clarity and confidence needed to lead with authenticity, make better decisions, and think more creatively so that you can move forward with purpose and inspire meaningful change.
"I wish I had done it earlier"
- what clients say
A Space to Pause and Refocus
Working with me allows you to step away from the day-to-day pressures and gain the clarity, confidence, and perspective needed to lead at your best. I provide a trusted, supportive space where you can pause, reflect, and refocus on what matters most.
Whether you're navigating change, making important decisions, or looking to strengthen your leadership, I'll work alongside you as a trusted partner—helping you uncover fresh insights, challenge unhelpful thinking, and develop practical strategies that align with your values and goals.
My aim is to help you lead with authenticity, think more creatively, and move forward with confidence, so you can create lasting impact for yourself, your team, and your business.

The Human Behind the Coach
Making a positive difference in people’s lives has always been at the heart of my career. I began as a registered nurse, drawn to the privilege of supporting people through moments of vulnerability and change. My curiosity and love of learning led me to train as a midwife before returning to nursing, where I progressed through leadership roles across almost every speciality — from clinical and operational management to workforce, leadership, and strategic positions.
Over the years, I’ve gained Board-level experience and worked across organisations, developing expertise in consultancy, service redesign, talent management, people development, and organisational development. This breadth of experience has given me a deep understanding of how people and systems interact — and how clarity, confidence, and compassion can transform both.
Throughout my career, coaching has always been a constant. In 2021, following a period of family ill health, I chose to create the life balance I wanted — moving to a portfolio career that combines board work, consultancy, and coaching. I became a Globally Accredited Coach with the EMCC, and today I coach C-suite executives and leaders across all sectors, helping them navigate transition, growth, and change with confidence.
Beyond work, I find joy in photography, travel, and time with friends and family — the things that keep me grounded and inspired.
If you’re a leader or professional navigating change and ready to step forward with clarity and confidence, I’d love to hear from you. I’m also exploring international coaching opportunities, continuing to connect with people and organisations around the world who share a commitment to growth and impact.
My Coaching Style
My coaching approach is person-centred and built on creating a psychologically safe environment where trust, respect, and openness can flourish. I see coaching as a partnership, working alongside clients to help them explore challenges, recognise opportunities, and achieve meaningful goals.
Clients can expect a balance of support and constructive challenge. I encourage reflection, exploration of self-limiting beliefs, and deeper self-awareness, creating the space needed for new insights and perspectives to emerge. I use thoughtful questioning, active listening, and purposeful silence to enable thinking and reflection.
My approach is non-judgemental, compassionate, and grounded in genuine curiosity about each individual's unique experiences and aspirations. Where helpful, I draw on a range of coaching models, tools, and techniques to support learning, growth, and lasting change.
How can we work together?
Coaching Offers
Express Coaching
For swift, targeted guidance when you need immediate insights and a quick boost to overcome specific challenges or make rapid decisions.
Can be booked as a one off or series typically 30-45 minutes.
Outdoor Coaching
Connect with nature and yourself. Our outdoor coaching sessions offer a refreshing perspective and a dynamic environment for reflection and growth.
Typically 60 minutes and based in the North West of England.
Executive Coaching
Receive personalised, in-depth support tailored precisely to your goals. This focused approach fosters significant personal and professional development.
Typically 60 minutes and a series of three or six sessions
Accreditations and Certifications
- Member of the European Mentoring & Coaching Council (EMCC) UK
- EMCC Global EIA Accreditation — Senior Practitioner
-
Executive and Career Coach
- CMI Level 7 in Leadership Coaching & Mentoring
- Certified Practitioner NLP, NLP Coach, Time Line Therapy® and Hypnosis ABNLP
- Intensive Coaching — Management Futures
- Ikigai Certificate
Client Testimonials
“I have seen incredible growth and development in my personal and professional life since working with Andrea; her guidance and support have been invaluable to me."
Executive Director
“You have warmth and compassion that is quite often lacking in the world of healthcare. You were able to relate to me and provide the right level of challenge to make me reflect on my position, and you allowed me to have confidence in my achievements."
CH Senior Manager
“ I was at a point in my career where I was feeling stagnated and seeking promotion; however, despite several interviews from which I had received positive feedback from them all, where I was always a ‘close second’, I was unsuccessful in securing a job offer."
KLF Senior Manager
Contact me
Feel free to reach out with any questions or inquiries. I am here to help you on your personal development journey, career transition, or business consultancy needs.
Location
ALW Coaching and Consultancy
Preston, United Kingdom
Frequently Asked Questions
Get In touch
Address
PRESTON, UNITED KINGDOM